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Ramp now supports Pix, premier payment method in Brazil

Thiago Earp
Reading time:
2 minutes

Following our Brazilian entity kickoff, we’re thrilled to announce that we’ve launched support for Pix, the most popular payment method in Brazil.

Last edited on
September 14, 2023

The Pix launch enables an even faster and more seamless on-ramping experience for Brazilian-based users, and a huge boost to conversion rates for web3 businesses operating in the country.

We’re incredibly proud to massively boost our support to Brazilian users in such quick succession. Now people in Brazil can become part of the web3 economy in seconds, compared to hours before. This move builds on our mission to make crypto available everywhere, but in particular where it’s needed most - and at the same time creates even more opportunities for both local web3 builders and our global partners looking to increase their footprint in Latin America.

Szymon Sypniewicz, CEO at Ramp

What is Pix?

Pix is a low-cost and user-friendly bank transfer method used by over 153 million Brazilians to make digital payments.

With real-time settlement and an unparalleled acceptance rate, it’s by far the most efficient payment method in the country.

Pix was created and is operated by the Brazilian central bank, and integrated into all Brazilian banks and financial institutions - meaning it’s available to the vast majority of the population.

Why Pix matters

Here are some of the benefits that Pix via Ramp brings to both users and businesses in Brazil:

  • 🇧🇷 Local currency transactions: Pix works using the Brazilian Real (BRL), so there are no exchange rates to worry about;
  • ⚡ Real-time settlement: your users receive crypto almost instantly
  • ⬇️ Low cost: Pix costs substantially less than cards and other payment methods
  • 💰 More crypto for end-users: we deliver the highest amount of crypto per BRL spent via Pix among major global crypto ramp providers
  • ✅ 99% acceptance rate according to historical data by our payments partner, which means sky-high conversion rates for Brazilian users

What’s not to like?

The Brazilian role in crypto adoption

Brazil isn't just another market; it's a global powerhouse taking a leading role in local and global crypto adoption, and it holds massive potential to transform the web3 landscape in the coming years.

With a population exceeding 200 million, Brazil boasts the seventh-highest rate of crypto adoption globally, and it’s the leading driver of adoption in Latin America - a region known for pioneering many of the actual use cases for crypto.

This landscape coupled with a vast and growing user base presents a golden opportunity for businesses and platforms aiming to expand their crypto footprint.

The Brazilian population is not just vast; it's resourceful, vibrant, and teeming with creativity. This dynamism translates into a community that's eager to explore, adopt, and innovate within the crypto space.

Brazil's progressive stance towards innovation is evident at all levels. From individual enthusiasts to institutional players and even the government, there's a real willingness to embrace and drive technological advancements in the country.

Take a sneak peek

Pix is up and running and available to users in Brazil, both via Ramp widget on our website, and through our partner apps right now. Care to see Pix in action? Check out a quick demo below.

Pix demo on Ramp widget

Welcome to Brazil

Whether you're a Brazilian crypto enthusiast, a Brazilian web3 startup looking to reach global audiences, or a global business looking to expand in the region, Ramp and PIX are here to help your with your crypto journey.

If you aren’t already a partner, apply for a partnership now and let’s take the Brazilian crypto scene to new heights together.

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Thiago Earp

Content Lead at Ramp Network.
Writer, Web3 & Blockchain educator.


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