Product Updates | March 2024

Highlights of this month:

• Tripling off-ramp conversion rates
• Integration with Polkadot Asset Hub 
• Extending stablecoins offering to NEAR chain

Dive in to learn more!

Tripling off-ramp conversion rates with streamlined UX

Exciting early results from our latest off-ramp enhancements are in, and we're seeing a 3x increase in conversion rates! Currently in testing with select partners, these improvements are designed to make the off-ramp process even smoother and faster for users, reinforcing trust and efficiency in every transaction.

Key updates include:

• Direct login from the partner app, eliminating redundant steps
• Incorporation of partner logos on the authentication screen to bolster user confidence
• Shortening the confirmation code from 6 to 4 digits
• Simplification of Travel Rule compliance screens, whilst remaining compliant
• Automatic redirection back to the partner's app post-transaction

The impact? A reduction in off-ramping steps from 7 to 3, making the process 4 times quicker and resulting in a substantial boost in conversion rates. Early results have been overwhelmingly positive, showcasing a seamless and more engaging user experience.

We're excited about the potential of these enhancements to transform off-ramping across our entire partner network. Stay tuned for wider rollouts and get ready to offer your users a significantly improved crypto selling experience.

On-ramp for DOT, USDC and USDT on Polkadot Asset Hub

We’re proud to announce the launch of on-ramp for USDC, USDT, and DOT on the Polkadot Asset Hub, enabling users from over 150 countries and 37 US states to easily purchase these assets. Our users, and those of our partners' applications, can now access these cryptocurrencies through Ramp with various payment methods, including credit/debit cards, bank transfers, Apple Pay, and Pix.

This addition is part of our drive to simplify access to key cryptocurrencies, enhancing the experience for users across the globe. It’s especially useful for our partners building on Polkadot, providing their users a direct path to acquire USDC, USDT, and DOT seamlessly within their applications.

Interested in enhancing your Polkadot-based application with Ramp's on-ramp solution? Let’s connect to explore partnership opportunities.

Ramp + Near: seamless on-ramp for USDC & USDT

Following our introduction of the SWEAT token on-ramp last month, we're excited to extend our token offerings on the NEAR blockchain, adding USDC and USDT stablecoins. NEAR stands out for its blend of performance and user-friendliness, characterized by human-readable account names, a web-based wallet for ease of use, and a unique system of Access Keys enhancing security and access control.

Transactions on NEAR are not just fast (around 1 second) and cost-effective (less than 1¢ in fees), but also environmentally friendly, with the network's certified carbon-neutral status. For developers, NEAR offers a superior experience with support for JavaScript and Rust in smart contracts, comprehensive documentation, and dedicated developer relations support.

By including USDC and USDT on NEAR, we're leveraging the blockchain's infinite scalability, low energy consumption, and Ethereum interoperability to provide our partners and their users with more accessible, efficient, and eco-conscious crypto transaction options.

What’s next 

In the coming month, we are set to broaden our geographic footprint, introduce an array of new cryptocurrencies, and implement further enhancements to our user experience. Keep an eye out for these developments as we continue to refine and expand our services.

And that’s a wrap for March. Thanks for reading, and see you next month!

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